What Is a Mystery Shopper and How Do I Become One?
Mystery shopping can be a popular opportunity for people looking for a second job with a highly flexible work schedule. No matter…
Employing a Mystery Shopping Company – Your Questions Answered
Mystery shopping. It’s the #1 practice for assessing whether your business lives up to its brand and customer promise. Armed with its powerful…
What Is Customer Journey Mapping and Why Is it Important?
"The customer is always right" - If you work in customer service you likely hate this phrase. Difficult customers like to use…
Mystery Shopping & Compliance: Protecting Your Business
Retailers and small businesses can often find themselves at the mercy of compliance. Maintaining regulatory standards can be more than intimidating. Threats of…
Using Complaints to Drive Customer Experience
Customer experience (CX) is one of the strongest drivers for conversion and advocacy in modern business. In fact, 77% of brands believe…
Everything You Need to Know About NPS
As of 2021, there were an estimated 333 million businesses in existence worldwide. Whether they’re a large corporation or a local business…
What Is Brand Experience Design?
It’s no secret that the nature of B2C business has changed in recent years. Not least because of the pandemic, which expedited…