OUR WORK
Driving Brand Experience Forward at Every Touchpoint
OUR WORK AND RESULTS
Since 1987, Service Evaluation Concepts have set the industry standard for human experience research, analytics and customer research methodologies for brands worldwide.
Steve JobsFounder - AppleGet closer than ever to your customers. So close that you tell them what they need well before they realize it themselves.
DRIVING BRANDS FORWARD
Our Work
For over 35 years’ Service Evaluation Concepts have been industry specialists in measuring the human dimension of the world’s leading brands. Our reputation is built on innovation, clarity and actionable data insights that make a continual difference to our clients' bottom line.
We focus on the unique needs of the client, from industry to industry, applying our collective experience to each and every program we manage. We consciously seek out companies who are leaders in their industry and who have a commitment to employee and customer engagement and satisfaction.
COMMITTED TO STRONG PARTNERSHIPS
Our Clients
Across our 35 years’ of experience, we’ve represented companies and brands of all sizes, across a variety of different industries, sectors and verticals. From Fortune 500 firms to burgeoning startups, our services have supported businesses seeking to deliver on their brand promise.
Our guidance, resources and tools have driven tangible ROIs for businesses across the globe. From banking and financial services to restaurants and fine dining; we apply a unique lens to every brand partner, generating meaningful results that make a genuine difference to their specific requirements and bottom-line.
DIVERSE DEPLOYMENT
Industries We Work In
Since 1987, we've supported brands from a variety of industries, sectors and multi-national locations.
Automotives
Food & Beverage
Healthcare
Hospitality
Retail
Luxury Brands
SUPPORTING WORLD LEADING BRANDS
Our Partners
HUNDREDS OF HAPPY CLIENTS
See why they love it so much
Our services have driven performance, engagement and conversions forward for some of the world’s most recognizable brands.
Barneys New YorkMichelle Focarazzo, Vice President of Customer Service Development.“The main reason we decided to start a mystery shopping program was to ensure each customer was receiving the same level of service consistently. An unexpected benefit of the program has been learning how we may be perceived by our customers; specifically insights into intangibles like attitude, friendliness, sense of urgency to assist, etc. We have learned you can achieve the perfect shop, but still not be creating an environment where customers want to come back time and again. We have SEC to thank for this.”
Macy'sMary Lou Benjamin, Director Customer Service“We used a variety of vendors in the past but SEC is, by far, the best around for mystery shopping services. We know we’re difficult to work with, some might call us high-maintenance, but in the beginning, SEC took the time to really understand what we were looking for. They put in a lot of extra time and took a strong and solidified approach to our needs. Their online reporting is clear and timely, and the response from SEC is always extremely fast.”
JuniperJim Lewchuk, Event Marketing Manager“By using mystery shopping we’ve been able to measure an uptake in customer service quality, as well as increase in field staff satisfaction. We use the fact that we work with SEC as a selling point when going after new business. Our people in the field feel more educated rather than intimidated by the process. SEC does a fine job, and is incredibly responsive. We worked with many of their competitors who were not nearly as responsive to our needs. SEC is and will always be our first and only choice.”
Genworth FinancialCarol Mueller, Compliance Auditor.“SEC’s service is a very important part of our compliance efforts, and is head and shoulders above what we were able to do ourselves. They are always very responsive and their online reporting saves us hours of time. SEC helps us keep a finger on the pulse of the trends across our business.”
Roundy’s Caroline Roe, Director of Marketing Research.“Mystery shopping is a key way in which we understand how our stores are [or are not] meeting our operational expectations. Mystery shopping feedback brings the REAL shopping experience front & center, as opposed to when employees are on their best behavior when management comes to visit. SEC has been the absolute best resource we have ever employed for this important task.”
BlueCross BlueShield of Western New YorkMichele LoPorto“Service Evaluation Concepts (SEC) provides covert services to support our government business operations. Their commitment to service is always consistent. Services are performed as outlined and reports are provided as designated. The experience exceeds expectations. SEC is quick to respond, polite, and professional in communicating and relaying information, always flexible and responsive to inquiries where additional detail may be warranted. SEC goes above and beyond to satisfy our customer needs."
CASE STUDIES
Discover more about our work
Deploying An International Mystery Shopping Program For LEGO
Deploying An International Mystery Shopping Program For LEGO All Case Studies Company Overview The LEGO®…
Ensuring Marketing Teams Were Operating Effectively at Scheduled Events
Ensuring marketing teams were operating effectively at scheduled events All Case Studies Company Overview At…
Ensuring Firearm Regulations Were Being Compiled At Dunham’s Sports
Ensuring Firearm regulations were being complied With at Dunham’s Sports All Case Studies Company Overview…
Investigating the Expectations of Herbalife Nutrition Distributors Were Being Met
Investigating whether Herbalife Nutrition Distributors Were Meeting Expectations All Case Studies Company Overview Herbalife’s aim…
Measuring HR and Training Standards for macy’s Team Members
Measuring HR and Training Standards for macy’s Team Members All Case Studies Company Overview macy’s…